Morgan Eckroth, famously known as MorganDrinksCoffee, is a world-renowned barista, American content creator and YouTuber. Morgan is a TikTok star whose relatable content about baristas and cafes has made them prominent over the years.
A distinctive feature of Morgan’s TikTok videos, Instagram reels and YouTube videos is the calm aesthetic setting of an ideal coffee shop. This appeals to the masses since coffee is the blood of the corporate world, and often the serenity of small moments that can happen over a cup of coffee in cafes or even at home gets lost. Morgan’s content brings that aroma into everything. Morgan’s choice of music and topics show the uniqueness of their content. Morgan’s topics for their TikTok videos are very non-generic yet relatable and generally show a batch of dialogues or actions between the barista and the customer.
Morgan Eckroth’s career as a barista began with their first job in their first college year. She is the 2022 US Barista Champion and 2022 World Barista Runner-Up.
Morgan’s bio across all the social media platforms says, “Your Friendly Internet Barista.” Their unique content and candor have got them a lot of traction.
Morgan is bisexual and lives with their partner in Portland, Oregon.
| Name | Morgan Eckroth |
| Profile name | @morgandrinkscoffee |
| Date of Birth (age) | September 18, 1998 (age 24) |
| Net worth | $1 million |
| Tiktok | 5.9 million followers |
| YouTube | 1 million subscribers |
| 819K followers | |
| Height | 5 feet 5 inches |
| Partner | Name not disclosed |
| Residence | Portland, Oregon |
Morgan’s career is a multi-faceted one. Their first job as a barista was in their first year of college. From then on - they started releasing shorts and funny skits on TikTok and later expanded the enterprise to YouTube and Instagram.
After college, Morgan ventured a bit into entrepreneurship. They also gave a talk on Business Insider about it. After a short stint at entrepreneurship, Morgan returned to being a barista.
Morgan didn’t feel like going back to being a barista as it felt like “going back to square one” for them. However, she started working shifts at a Portland cafe called the Tried & True Coffee in Corvallis, Oregon and started making coffee-related content once more. This gave them an impetus in the content creator market. Morgan still uses the same cafe as the setting and studio for their coffee-related content.
Morgan Eckroth collaborated with Wrecking Ball Coffee Roasters in 2020 to sell their coffee through their online shop. Morgan officially announced their joining as a content marketing specialist at Onyx Coffee Labs in December 2022. Morgan’s marketing skills and love for the art have won Morgan many accolades.
Morgan is the 2022 US Barista Champion and the 2022 World Barista Runners-up held annually by the US Barista Championship and the World Barista Championship, respectively.
Morgan Eckroth’s net worth is a little over $1 million as of January 2023. Morgan’s primary source of income is their massive social media traction, barista championships, and endorsements.
Morgan Eckroth has over 819k followers on Instagram. Their Instagram content comprises reels in real-life cafe situations. Morgan also endorses many brands on the social media platform.
One can track Morgan’s journey through the USBC (US Barista Championship) highlight on their Instagram feed.
Morgan has over 1 million subscribers on YouTube. She endorses various coffee brands as well as gives an official review of different coffee machines. She also teaches ways to make multiple types of cappuccinos and other derived beverages of coffee.
Morgan’s unique voice demonstrating different coffee-making techniques is an excellent experience for many of their viewers. She also shows a variety of coffee-infused recipes on their YouTube channel.
In this video, Morgan portrays how some coffee bar conversations can be too deep to be interrupted.
In this TikTok video, Morgan shows us it’s alright to ask for a side of sugar again because baristas can sometimes forget about it.
This video shows a subtle relationship between the barista and their customers.
In this TikTok video, Morgan shows you can be friends with a customer even without knowing their name by having just a single thing in common.
In this TikTok video, Morgan appreciates the customers who saved each Latte as a memory which serves as an inspiration for the barista to try out something new.
A. Morgan Eckroth works at the Tried & True Coffee in Corvallis, Oregon.
A. Yes, Morgan Eckroth is the 2022 US Barista Champion and the 2022 World Barista Champion Runners-up.
A. Morgan Eckroth’s pronouns are she/they. She is bisexual.
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