Coco The Maltese Dog's Net Worth

With great fame comes substantial fortune. As of 2024, Coco's net worth is estimated to be around $5 million. For a pup who's not even 10 years old yet, this net worth is remarkable. So how did she build such wealth? Like any top influencer, Coco earns income through paid sponsorships, affiliate promotions, brand partnerships and more.

Her Instagram and TikTok accounts feature occasional sponsored content from major brands like PetSmart. She also promotes products through her Amazon storefront, earning commissions on sales. Additionally, Coco serves as a brand representative for The Dog Agency, a talent management firm. They negotiate lucrative branding and sponsorship deals on her behalf.

Coco has also earned income through merchandise, appearances, licensing deals and other business ventures. As her popularity continues to grow, so do her earnings. While Coco enjoys pampered perks, her wealth also allows her to give back through charitable donations and therapy dog work. Judicious financial management ensures her net worth will keep rising through future endeavors.

TikTok

Coco the Maltese Dog boasts an impressive TikTok presence with 2.6 million followers and a total of 38.9 million likes across 105 uploads. The engagement rate stands at 13.01%, positioning Coco as a highly interactive influencer. Estimated earnings per post range from $4,164 to $6,246 according to Social Blade and Influencer Marketing Hub. With a consistent upload history, Coco's TikTok content resonates well with a substantial audience, making the platform a lucrative space for brand collaborations and promotions.

Instagram

On Instagram, Coco showcases a massive following, attracting an average of 374,399 likes and 1,351 comments per post. The engagement rate is an astounding 97.05%, reflecting the dog's strong connection with followers. With 1,436 total uploads, Coco maintains a consistent presence, contributing to the estimated earnings per post ranging from $1,454 to $2,181, as reported by Social Blade and Influencer Marketing Hub. Coco's Instagram account stands as a powerhouse for brand partnerships, leveraging high engagement and an extensive follower base.

As one of the world's wealthiest pet influencers, Coco enjoys an upscale lifestyle. Her owner spares no expense when it comes to fashion, toys, accessories and other pampering.

Coco's human family has set up a glamorous home for her in Scottsdale, filled with every creature comfort a furry diva could desire. She has a sprawling wardrobe of designer outfits, sparkling collars, and accessories. Her toy collection includes every fun ball, plushie and plaything imaginable.

When traveling, Coco flies first class and stays in lavish pet-friendly hotels. She enjoys gourmet meals and treats catered to her discerning palate. No luxury is overlooked when it comes to keeping this precious pup content.