As of 2023, Eleonora Pons Maronese’s, popularly known as Lele Pons, current net worth is estimated to be $3-4 million as reported by Celebrity Net Worth. The Venezuelan-American started getting noticed on the popular video-sharing application Vine, where she was the most followed and soon became the most looped person with more than eight billion loops. Following the closure of Vine, Lele switched to YouTube for her comedy sketches, where she has since amassed 17.8 million subscribers.
Lele has acted in music videos, TV shows, and movies. She has her own YouTube original series, The Secret Life of Lele Pons, which provides insight into her personal life, and hosts her own podcast, “Best Kept Secrets with Lele Pons”, exclusively on Spotify. Lele ventured into music in 2019 with her debut single “Vete Pa La” and she won the Teen Choice Award for Best Viner in 2016.
Time magazine listed Lele in their list of “The 30 Most Influential People on the Internet” in 2016 and following her virality on Vine earned her an invitation to host the Latin America’s MTV Millennial Awards. Not only that, she was invited to a ramp walk in the Milan Fashion Week show in 2017 and was on Forbes 30 Under 30 for Hollywood & Entertainment as well as Forbes list of Top Influencers in 2017.
As of 2023, Lele Pons’s current net worth is estimated to be $3-4 million as reported by Celebrity Net Worth. Lele’s popularity on Vine allowed her to make some money, but she received a sponsorship deal from MTV in 2013, which became her first real boost in terms of net worth. Her novel, Surviving High School, was a hit among high school students. Soon after moving to Los Angeles, she caught the attention of multiple TV executives, which earned her a role in MTV’s Scream, where she got the honor of being the first victim in the horror show.
This opened up a lot of avenues for Lele in terms of acting as she starred in Camila Cabello’s, “Havana”, and soon transitioned from being an actor in a music video to making her own music videos. Lele got a recording contract with the Universal Music Group which also helps her net worth. Her sponsored content and her social media is the major contributor to her impressive valuation.
Lele is an extremely popular YouTuber with almost 18 million subscribers. With a total of over four billion views on her channel, Net Worth Spot estimates Lele earns $260.91k a year based on the average money, $3-7, that is earned for every thousand views.
Google AdSense and Preferred:
Google Preferred allows marketers to link their ads to popular, viral videos. Given Lele’s videos are watched by millions of people, the case in point being the 391M views on her song Se Te Nota, she is a favorite among companies using Google Preferred. With Preferred offering better rates than regular AdSense, it is assumed she rakes in more from the same.
Lele’s contracts with Google, Tinder, Budweiser, Jack in a Box, CoverGirl as well as EyeBuyDirect have also helped her significantly in reaching her $3-4 million valuation. She is in an influencer marketing position with EyeBuyDirect, which allows her to net a percentage of the total sales.
According to sources, she charges anywhere between $142,800-$180,000 per sponsored post on her Instagram, the most that is charged by any social media influencer.
Lele earns a decent amount of money via song streams and sales as well as her Podcast that streams exclusively on Spotify.
Lele also has her own online merchandise shop that she started in 2019, which contributes to her income. Given how versatile Lele is, she is the perfect influencer to partner with as she hasn't boxed herself into niche products and brands, her net worth will continue to grow in the foreseeable future with opportunities looming around every corner.
With an impressive net worth of $3-4 million, it is no surprise she lives a lavish life. People Espanyol reported that Lele and her boyfriend, Guaynaa, recently purchased a house for an undisclosed amount together in Miami, Florida. Lele often posts pictures of cars, like the new BMW she posted, but it is not known whether she owns any vehicle or properties apart from this recent house purchase. She is also an avid traveler and is spotted globetrotting and exploring different parts of the world.
A Venezuelan, Lele has advocated for better support and help to the citizens of the Hurricane prone country. She is frequently seen raising awareness and making undisclosed financial donations to help in humanitarian relief activities.
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