Source - Instagram
Oliver, better known as Otakoyakisoba, is a Filipino-American social media influencer and content creator. Oliver’s net worth is courted to be an estimated $1 million.
The content creator is most recognized for his content on TikTok, which features his entire family, but mainly his mother “Mama Lulu” and his sisters. Mama Lulu and Oliver have been identified as an influencer duo by their fans because Mama Lulu appears most of the time on his social media profiles, so much so that Oliver himself hasn’t of late been featured in his own videos. One of their most notable series’ is called "Name That Celebrity" challenge that features himself and Mama Lulu.
The TikToker profile has over 15 million followers and the duo has also come to be recognized for their cooking tutorials and other lifestyle content that has earned them over 577 million total likes. Viewers have come to cherish the brilliant chemistry that this mother-son duo shares.
Oliver began uploading videos on TikTok in November 2019. The duo posted a video, where Oliver was laughing at his mom’s phone screensaver of a K-drama character. Since then, the duo has managed to come up with a variety of content with the purest intention of making people laugh and smile. Their “Name that Celebrity” series was so popular it has been featured on several YouTube compilations by fan accounts.
Source - Instagram
Source - Instagram
Most of Oliver’s earnings come from his social media presence as a content creator, brand collaborations, and merchandise.
On TikTok, the creator could potentially earn upwards of an estimated $14k per post, excluding brand-sponsored deals.
On Instagram, he could earn upwards of an estimated $5k for a brand-sponsored post.
On YouTube, his average earnings are around the $2k mark per video, excluding brand-sponsored deals, for which he could charge upwards of $2k per video.
Source - Instagram
When it comes to brand collaborations, Oliver has interacted with several top brands over the course of his social media career. We currently do not know how much he could earn from these interactions as nothing has been revealed regarding this. We can assume that a majority portion of Oliver’s earnings come from brand collaboration, hence it could be a hefty sum.
Oliver also sells merchandise on his website as well as other third-party websites, which are catered to his fans. His merchandise consists of apparel ranging from $10 to $50. We can speculate that Oliver earns towards the 6-figure mark each year in sales. We currently do not know how much he precisely earns as there is no information available regarding that.
Source - Instagram
It is currently unclear what Oliver and Mama Lulu could have spent their earnings on, as they have managed to keep such information under wraps.
The duo currently runs a popular YouTube channel, which would require him to invest in audio and video equipment to create better quality content. This could include lights, props, high-end cameras, sound recording equipment, audio, and video editing software, high-end machines to run this software, and other such subsidiaries that would enhance the content. Oliver very actively produces content on short-form formats as well, which requires a different set of equipment.
On the YouTube channel, Mama Lulu is usually seen cooking, giving out recipes, and tutorials, this would also mean that they have to strategically manage expenses for videos and the various items need to showcase their cooking. This cost will always be different per video, hence it is unknown how much they could spend on each of these food-related videos.
Subsequently, Oliver and Mama Lulu could also outsource their video creation duties to other professionals who could charge them a premium cost depending on the individual/team’s abilities. In turn, they could have also assembled a team to help create the content that they do, which could also include managing all of their social media interactions.
Oliver and Mama Lulu could also have to spend on management fees if they are under the management of a talent agency. They could spend a premium price as a fee for the company's management and logistics services, depending on the company and the number of celebrities/talents they have on its roster. We currently do not know how much they could spend on this.
Source - Instagram
A. Oliver’s net worth is courted to be an estimated $1 million.
A. Oliver’s family is originally from the Philipines.
A. Mama Lulu’s current age is unknown.
A. Yes, Otakoyakisoba’s sister Mary April has come out in the past as a lesbian.
All Issues
