Source - Instagram
María Luisa Trevejo, known popularly as Malu Trevejo online, is a Cuban-American singer and social media celebrity. Trevejo first rose to prominence after her belly dancing went viral on Musical.ly, the predecessor of TikTok. Trevejo uploaded a number of lip-syncing clips which helped her earn the title of verified muser on the platform.
She has come a long way since those days and her videos have now made her into an internet sensation with a massive following across all social media handles. As of July 2022, Malu has a colossal following on TikTok with over 24.6 million followers. Her presence on Musical.ly and subsequently on TikTok helped her become a massive influencer and celebrity on Instagram where she has over 11.5 million followers.
After building an incredible following across all her social media, Trevejo decided to pursue her true passion, music. She was able to convert her massive online presence into a very successful music career. Even before she was a ‘professional’ singer, Malu was signed by Universal Music Latin and In-Tu Linea, for recording and co-management when she was only 14 years old as reported by Boom on Line.
With the help of Universal Music Latin and In-Tu Linea, Trevejo released her debut single called “Luna Llena” which was produced by The Flipstones, an American producer duo, in September of 2017. The song was received extremely well and reached over 33 million views within seven weeks as reported by Billboard. The song debuted at number 27 on the Billboard Hot Latin Songs chart. The hit song earned its Gold and Platinum status within 30 days of its release as reported by RIAA Latin. Currently, the music video has been viewed over 123,078,037 times on her YouTube channel. The song also had an English version that was released shortly after.
Trevejo followed this up with the release of “En Mi Mente” which helped her earn a number of features on popular tracks like HRVY’s Hasta Luego and Gente de Zona’s Nadie Como Yo.
On August 2, 2019, Trevejo released her first-ever EP which was called “Una Vez Máz”, which featured four tracks, Down for Your Love, Una Vez Más, Hace Calor ft. Jeon, and Adios.
The following year, Trevejo shifted to Los Angeles from Miami following a new management deal. On her 18th birthday, Trevejo started an OnlyFans account which earned over 37,000 subscribers within the first seven days.
Following the success of her music career, she was signed by Atlantic Records as reported by the MCU Times and Cactus Jack Records, Travis Scott’s label, though she was dropped shortly after and parted ways with Scott’s label.
Source - YouTube
Shortly after relocating to Miami, Florida in 2015, Trevejo stumbled upon Musical.ly and instantly fell in love with the app, unbeknownst to her that one day this would turn her into a celebrity and help her music career. She started uploading lip-syncs and other videos which gained a lot of attention. However, she became a viral sensation on TikTok’s predecessor after her belly dancing video went viral and led to her earning millions of fans and the title of verified muser.
Around this same time frame, Malu created her Instagram account and earned over three million followers by the time she was 14 years old. November of 2016 saw her earn over one million followers in a single day and later her massive following earned her a record deal with Universal Music Latin and In-Tu Linea, which would help her launch her debut single in 2017.
Trevejo registered her YouTube channel on June 12, 2017, and uploaded her first video, a compilation of her viral dance videos, on June 22. The video earned over 988,851 views.
Trevejo released her debut single called Luna Llena which was produced by The Flipstones, an American producer duo, in September of 2017. Since then Trevejo has released over 17 singles and one EP and has even earned a deal with Atlantic Records.
October 2022 saw the launch of her OnlyFans account after she turned 18 years old and almost earned over 37,000 subscribers within the first seven days of it being active.
Most recently, Trevejo released her single “Culo Chapa” (featuring Haraca Kiko, La Perversa, and Químico Ultra Meg on February 23, 2022. The video has earned over 7,194,986 views within the four months it has been live.
Malu Trevejo is extremely popular on Spotify as well, and her Spotify artist page states that the verified artist has over 477,369 monthly listeners.
Source - Instagram
As of July 2022, María Luisa Trevejo has an estimated net worth of anywhere between $200,000-$400,000, as reported by a number of sources like TechieGamers. Trevejo earns her impressive valuation mainly via doing sponsored content on her hugely popular TikTok account, AdSense revenue from her YouTube channel, OnlyFans account, and her hugely successful music career.
Malu Trevejo’s name has become synonymous with social media clout and success. Given she earned millions of followers before TikTok even existed it is of no surprise that she has over 24.6 million followers on her TikTok account. She currently has over 11.5 million followers on her Instagram account and over 255,000 followers on her Twitter account. Malu is also quite influential on Facebook with over 755,000 followers and her official YouTube channel has over 1.54 million subscribers.
Source - Instagram
Malu was born in the city of Havana, Cuba’s capital on October 15, 2002, to a family with Cuban and Spanish lineage. Shortly after her being born, Trevejo relocated to Madrid, the capital of Spain, and spent the next 12 years of her life in the Iberian Peninsula as reported by Netline.
Trevejo revealed on TikTok that during her childhood, she loved acting and performing skits for her friends and family. It was during these years that she learned how to belly dance. After honing her dancing skills, Malu decided to upload a clip of her belly dancing on Musical.ly which immediately blew up and turned her into a social media celebrity overnight.
In 2015, when Trevejo was around 13 years old, she relocated to Miami, Florida along with her mother and decided to pursue a career in music. It was during this time, that Trevejo found Musical.ly and got immediately pulled in by the allure of this new social media platform.
Apart from this not a lot of personal information is available about the Cuban-American singer’s family.
Family life aside, the 19-year-old social media superstar revealed she was in a relationship with rapper NBA Youngboy in 2017. Though the couple broke up following an altercation and disagreement with her friend and rapper, Bhad Bhabie.
It was rumored she was dating Central Cee in early 2021 though Trevejo quickly shot down these rumors. The Cuban singer has also been linked with rapper Swae Lee, one-half of the hip hop duo Rae Sremmurd though these rumors are unverified.
Malu’s most popular TikTok video in recent times has over 21.5 million views with 2.7 million likes. The video features Trevejo dancing to Gogo Dance.
Another popular TikTok video on Malu’s TikTok in recent times has over 14.4 million views with 2.3 million likes. The video features Trevejo and her BFF Bhad Bhabie.
Malu’s second most popular video on TikTok has 18.4 million views and over 2.3 million likes and also features Trevejo dancing.
Another popular video on Malu’s TikTok channel has 13.7 million views and over 1.5 million likes and features her reacting to a fan’s comment.
Another popular video on Malu’s TikTok channel has over 11.3 million views with 1.3 million likes. The video features an ill Malu dancing while she recovers from an allergy.
A. María Luisa Trevejo, known popularly as Malu Trevejo online, is a Cuban-American singer and social media celebrity who shot to fame thanks to her belly dancing video on Musiccal.ly, TikTok’s predecessor.
A. María Luisa Trevejo is currently 19 years old. She was born on October 15, 2002.
A. Yes, Malu Trevejo is quite rich with an estimated net worth anywhere between $200,000-$500,000 as reported by a number of different sources like TechieGamers, which is quite an impressive feat considering she is just 19 years old. Some sources state her net worth could be as high as $1-$5 million though these claims are unverified.