Jojo Siwa’s net worth is $20 million. Joelle Joanie “JoJo” Siwa, born on 19th May 2003, is a YouTuber, singer and dancer from Omaha, Nebraska, USA.
She appeared in two seasons of Dance Moms with her mother, Jessalynn Siwa, which started her career as an influencer. Currently, she has a YouTube channel with a whopping 12.3 million subscribers and a TikTok following of 45.8 million. She mainly uploads videos of her dancing on TikTok.
JoJo Siwa was born to a professional dance instructor while her father is a chiropractor. She has an older brother, Jayden Siwa, who is a vlogger. She first appeared on the TV show Abby’s ultimate dance competition, a spin-off of Dance Moms, in which JoJo also performed in 2014. Both the shows were produced by Abby Lee Miller.
After her appearance in both shows, Siwa started her YouTube channel on which she uploaded vlogs and music videos and then moved on to TikTok. JoJo announced her concert D.R.E.A.M. The Tour in 2019. The tour sold an astounding number of tickets and took place in 4 countries.
In December 2021, ForbesWomen announced that JoJo Siwa was in the 30 under 30 Hollywood class of 2022. In January 2021, JoJo Siwa came out as part of the LGBTQ+ community but stated that she wasn’t sure of her identity. She, later on, said that she believes she’s Pansexual. She is currenlty dating Kylie Prew.
JoJo Siwa started her career in the second season of a dance show called Abby’s ultimate dance competition, a spin-off of Dance Moms, where she was in the top-5 finalists. After her appearance on the show, JoJo starred in Dance Moms for two seasons. She quickly rose to fame after her appearance on both the shows and subsequently started a YouTube channel in 2015.
JoJo Siwa currently has 12.3 million subscribers on YouTube. She renamed her channel XOMG Pop, which primarily focuses on her mentored pop group XOMG. She uploads daily vlogs, music, and dance videos; in total, her channel has beyond 3 billion views. She released the song “Boomerang” in 2016, which addressed online bullying and has amassed millions of views.
Her other music videos, such as “Kid in a candy” and “Hold the drama”, have also been viewed many times over the years. According to SocialBlade, her estimated monthly earnings can go up to $52.7 thousand.
With a massive following of 45.8 million followers. She mostly uploads dancing and singing videos. She makes an estimated $1,300 per video. With a total upload of 1,616 videos, she has earned approximately $2.1 million just from views alone. Undoubtedly, such a considerable following makes her a favorable person for sponsorship deals.
In 2016, Siwa announced a line of bows in collaboration with Claire’s, a fashion accessory and jewelry company, which were inspired by the hair bows she wore herself. The product was a massive success among pupils in the United Kingdom and, according to Forbes, has sold 80 million worldwide. According to Forbes, the cost of hair bows ranges from $5 to $16 per bow, which puts the total revenue estimate at $400 million.
Her share in the deal with Claire’s is unknown; therefore, her earnings from the sale of bows remain unclear. A line of cosmetic kits was also a part of the deal between Claire’s and Siwa. Although in 2019, the U.S. Food and Drug Administration announced that there were high levels of asbestos in the products, which forced Claire’s to recall them.
Additionally, a deal was also made between Siwa and J.C. Penny, which included a line of bedroom decor, dolls made of her likeness, accessories, and books aimed at young children.
D.R.E.A.M. The Tour was her debut tour which was announced in November 2018. It started in May 2019 and went on until March 2022, with a few dates being cancelled due to the COVID-19 outbreak. The tour spanned many states in America and a few states in Canada, as well as England, Scotland, Wales, Ireland, and Australia.
According to Hershey entertainment, 80 of the 96 tours were sold out, and according to billboard.com, earning revenue of a whopping $27 million, out of which, she earned 20% as a part of Nickelodeon. She can also be booked for events such as corporate events, personal appearances, or other performances with the base booking fee of $200,000, as per allamericanspeakers.com.
Due to her large fan following, she has been able to expand her reach to TV shows and movies. She has performed as a contestant in many shows, such as Abby’s ultimate dance competition, Dance Moms, and celebrity family feud, while also appearing in many more shows as herself and has acted in 2 movies, including Blurt! and The J team and gave voice to Jay and Kira in Angry Birds 2.
After Siwa lost her grandmother to colon cancer, she started a cancer foundation called “Jojo Siwa childhood cancer foundation” which aims to help families suffering from childhood cancer. All the proceeds raised in the foundation go towards research for the disease and support for the families. The foundation was given a donation of $100,000 by the singer Meghan Trainor in December 2021.
Siwa also bought a 6,111 sq ft house in Tarzana, California, for $3.5 million according to celebrity net worth when she was sixteen. The house boasts a personal candy bar, a convenience store which she dubbed her own ‘7-eleven’, and a room for her personal merchandise. In addition, the house has 6 bedrooms, 5 bathrooms, 2 living spaces, a formal dining room and a pool. She also owns a lot of hair bows, which have become synonymous with her name. She also owns many cars, such as a BMW convertible and a Tesla.
No, Jojo Siwa does not have cancer. She started her cancer foundation after she was inspired by her fans and due to the loss of her grandmother due to colon cancer.
Although both the stars are very close, they are not related. The confusion about their bond started due to an Instagram post of Meghan Trainor, which captioned JoJo as “Baby sis”.
Jojo Siwa came out about her sexual orientation in January 2021. However, she denies having a label for her identity, but it is similar to Pansexuality.