Savannah Labrant, born Savannah Soutas, is a famous fashion blogger, photographer, TikToker, and YouTuber born on 2 March 1993 and has a net worth of $3 million as estimated by Celebrity Net Worth.
LaBrant graduated from the University of California, but she was never interested in working in academia. Starting off her career as a model, she later started a YouTube channel and wrote blog posts about fashion. Eventually, she started making TikTok videos and gained a massive following of 30.2 million fans.
Savannah was born to a Christian family in Orange County, California. Faith was an essential aspect of her life, and she practices Christianity actively to this day. She had a child, Everleigh, when she was 19 years old and refused to reveal the identity of the father at first but later revealed it was Tom Smith, with whom she had a difficult relationship. After having her first daughter, she put her education on hold but went back to college and finished her undergraduate degree.
The TikTok star started modeling when she was in her teenage years before finding a passion for photography. After graduating from school, she opened up a website called “Little Red Rose Photography” for business, and her career took off when a picture taken by her went viral on Instagram. She started dating vine star Cole Labrant and the two married in 2018. The couple later had a son and a daughter.
They started a YouTube channel initially called “Cole&Sav” and was later renamed “The Labrant family” when they welcomed their children into the world. In addition to her own Instagram account, Savannah also manages an account for her daughter Everleigh and her friend Ava called “Forever and Foreva”.
Savannah LaBrant has an estimated net worth of $3 million as per Celebrity Net Worth as of 2024. Her primary source of income is the highly successful YouTube channel "The LaBrant Fam," which she runs with her husband, Cole, and their children. This channel, with its millions of subscribers, generates significant revenue through ad earnings and sponsorship deals.
In addition to her YouTube success, Savannah has a strong presence on various social media platforms, further boosting her income. She also operates a photography business called Little Red Rose Photography, adding another revenue stream. The LaBrant family has secured numerous brand deals and sponsorships with companies that cater to family-oriented audiences, enhancing their financial portfolio even more.
Savannah has branched out on many different platforms and has gained many fans on each of them and, therefore, has many sources of earning. After a picture taken by her went viral on Instagram, she gained followers quickly and even started a YouTube channel.
Savannah made an account when TikTok was still known as Musical.ly. Currently, she is one of the most-followed people on the platform, with 30.2 million fans and 1.5 billion likes. Most of the content on the account are dance videos of her and her daughter Everleigh, but the rest of the family makes frequent appearances as well.
Her sponsorship charges and the amount she makes per video are unclear, but given the number of followers, she can easily make a considerable sum for each video along with sponsored deals.
Savannah started her YouTube channel first with her husband and called it “Cole&Sav”. After they had their son and daughter, the name of the channel was changed to “The LaBrant family”. The channel quickly gained subscribers as people enjoyed their “wholesome, not perfect” family vlogs. Currently, the channel has 12.9 million subscribers and 4.6 billion views. SocialBlade puts the estimated monthly earnings from the channel around $160,000 and an estimated yearly income of $2 million.
Her Instagram account went viral after she posted a picture she took. Most of the content on her page is pictures and videos of her and her family. As of July 2024, she has 7.2 million followers and gets an average of 800,000 likes approximately. This engagement rate can help her earn anywhere from $4,000 to $46,000 per month.
Along with her own Instagram account, Savannah also runs a photography account called “Little Red Rose Photography” on which she has 25.7k followers and 151 posts. She shoots photos of families with children as well as conducts photoshoots of pregnant women.
Her charges for each photoshoot vary. She also has a line of clothing for women, which can be bought on Swirlboutique. The price of clothes ranges from $60 to $190.
Savannah started out as a fashion blogger and photographer with an average income. But now, her assets have grown well beyond what most people can imagine. The Labrant family currently resides in Los Angeles and enjoys a lavish lifestyle which can be seen from their 2019 video giving their followers a tour of their new house. The family also has a Cadillac Escalade, which is worth $80,000.
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