Avani Kiana Gregg (b. November 23, 2002) is an American make-up artist and internet personality. She first became popular for her make-up tutorials on TikTok.
As a result of her popularity, she bagged the Shorty Award for TikToker of the Year in 2019, and was featured in the 2020 as well as the 2021 editions of the Forbes 30 Under 30 in the social media category.
Avani was born in Brownsburg, in the state of Indiana. Her mother is of Indo-Guyanese descent, while her father is of Afro-Guyanese and Mongolian descent.
Avani has two sisters- Shanti and Priya. Shanti is also a social media influencer. As a child, Avani was a competitive gymnast until a stress fracture in her back compelled her to stop practicing altogether.
Her claim to fame on TikTok was a viral video in 2019, when she put on Harley Quinn-styled clown make-up, leading viewers to know her as ‘Clown Girl’.
She has been known by a few other nicknames on TikTok like the Muser, Verification Clown, Style Guru, and also, the Ace Tik-Tok comedian.
Avani was also the centre of controversy when in 2020, she lip synced a homophobic slur in rapper Young Thug’s “Thief In The Night”, which led to massive outrage, and eventually she deleted the video altogether.
As of 2022, Avani has 24.6 million followers on TikTok.
|Real Name||Avani Kiana Gregg|
|Nick Name||Avani Gregg|
|DOB and Age||November 23, 2002; age 19 years|
|Height||5’1” (155 cm)|
|Weight||55 kg (121 lbs)|
|Net Worth||$3 million|
|Followers||TikTok: 41 m; 2.8 billion likes YouTube: 1.26 million likes|
|Address/Residence||Los Angeles, California|
|Total Views||TikTok: 1.1 billion views YouTube: 29,969,635 views|
Avani first went viral in 2019 for her TikTok video where she does make-up and styling for a Harley Quinn-like clown look. This was part of the #ClownCheck challenge on the site. She got the nickname “Clown Girl” for the same.
In December 2019, she joined the newly formed TikTok collective “The Hype House”, which had creators like Charlie D’Amelio, Bryce Hall, Addison Rae and more, as prominent members.
Due to her social media popularity, in 2020 she was cast in a Brat TV series called ‘Chicken Girls’, in the role of Gemma. She continues to play the role, as of 2022.
Avani has also started her own line of merchandise, through an app called “Shop Avani”, which includes a variety of clothing. She has collaborated with online fashion ventures like Rue 21.
In terms of footwear, in 2021 Avani partnered with the brand Skechers, to release the sneaker collection ‘AvaniXSkechers’.
Avani has also partnered with make-up brand Morphe in 2021, releasing the MORPHE X AVANI GREGG collection. It is still being sold in 2022. She has also partnered with cosmetics brand NYX for her own collection of make-up items.
She has gotten sponsorships from various brands like Dolce &Gabbana, Marc Jacobs, L’Oreal, Hugo Boss, Tommy Hillfiger, Coca-Cola, Shadowhill, Nike, Gucci, Sisters Apparel, Dolls Kill, Crocs, Miu Miu and Dior among others.
Avani hosts a show on Facebook Watch called Here For It, where she helps her young fans with new age problems. The show has featured creators like Larray, Charlie D’Amelio, James Charle, and Madi Monroe among other people.
Gregg is also a published author of the bestselling novel ‘Backstory: My Life So Far’. The memoir has been described as funny, relatable, vulnerable and honest.
In 2021, she made two more appearances in shows like ‘Dixie: Fuckboy’ and ‘Girls Night With Madi Monroe’.
Her social media content mostly includes make-up tutorials, vlogs, occasional comedic content, challenge videos as well as her appearances in various fashion shows.
According to Celebrity Net Worth, Avani Gregg’s net worth in 2022 is estimated to be $3 million. She mostly earns through her brand endorsements and collections, her social media posts as well as her mainstream media ventures.
From TikTok, she is estimated to earn between $12,000 to $21,000 from her sponsorships alone, based on the average cost of a TikTok sponsorship or promotion per 1000 fans.
From Instagram, she is estimated to earn over $6 million dollars per year, according to Net Worth Spot. She can be paid $2000 to $3500 per post, given her engagement rate with her followers.
Other than TikTok, Avani is active on YouTube, where she has 1.26 million followers. She is also active on Instagram with 18.9 million followers and on Twitter with 2.5 million followers.
In this video with 10.8 m views, Gregg lip syncs to an audio of Doja Cat, which is sped-up.
In this video with 87.2 m views, Avani and Charlie do a TikTok where Charlie dances while Avani has to stand still. It does not go as planned.
In this video with 11.6 m views, Avani along with Charlie D’Amelio does a split with jeans on.
In this video with 44.1 m views, Gregg dances to ‘Cannibal’ by Ke$ha with Charlie on the beach. Noah Beck is seen running in the background.
In this video with 30.4 m views, Gregg appears to be dancing cautiously in heels, while Charlie D’Amelio appears to dance unfazed in heels, to rapper Chamillionaire’s single ‘Get Up’ featuring singer Ciara.
In this video Gregg showcases her gymnast skills, and is seen doing gymnastics on a sandy beach while her fellow creators lilhuddy, Charlie, Markell Washington, Anthony Reeves and Noah Beck try their best to follow her lead and do the same.
Avani lives with her parents and siblings in Los Angeles, California. Though she was a part of the original line-up of “The Hype House”, it is unconfirmed as to whether she has left the collective, considering that she has not lived with the collective since its inception in 2020.
Avani has been reportedly dating fellow TikTok creator Anthony Reeves since November 2019.
No. Avani Gregg is of Guyanese and Mongolian descent.
Yes. They are reportedly close friends and they create many TikTok videos together.
Yes. She was one of the attendees of MET Gala who belonged to the internet personality category, alongside Addison Rae and Emma Chamberlain.