Source - Instagram
Riley Hubatka is an American social media influencer, model, and content creator. Hubatka’s net worth is courted to be an estimated $1 million.
She is most recognized for her TikTok profile with over 8.6 million followers and over 610 million likes. Riley’s content showcases her fun, comedic, and fashionably relatable personality on TikTok, and she is known for posting beauty and comedic content along with memes and sketches. She has also featured her parents and sibling in many of her videos.
Her TikTok journey began in July 2019 and in a short time, she began posting regularly on the app. In the next couple of years, her fanbase has grown exponentially, as they enjoy her relatable beauty, lip-sync, and comedic content, produced in a short form. Hubatka has 8.6 million followers on TikTok, 2.2 million on Instagram, and 131k on YouTube. She has also collaborated with several other influencers, like her TikTok duet video featuring Kouvr Annon posted on August 18, 2020.
Even though she has platform unique content, she has a general style that spreads across platforms, involving lip-syncing videos, life updates, and outfit inspiration clips. Her Instagram posts showcase her daily life and modeling pictures, with several reshares from TikTok while her YouTube is more associated with Vlogs and beauty content, make-up demonstrations, tutorials, daily vlogs, and reshares from her TikTok.
Source - Instagram
When it comes to modeling, she has worked with Planet 21 Salon, Olive & June, Planet 21, PepperMayo, and several other top brands. Hubatka is currently represented by Digital Brand Architects. Hubatka launched a press-on nail collaboration with Olive & June. The collection features six different sets of nails, in designs inspired by her different moods.
Riley Hubatka was born on September 3, 2001, in Portland, Oregon, United States. Her parents are Larry and Kelly Hubatka. She has three sisters named Audrey, Lucy, and Lily Hubatka. Their ages are currently unknown. All of them have been featured in Riley’s videos.
They moved to Charlotte, North Carolina when Riley was 3 years old. Riley was romantically linked to TikTok star Bryce Hall, but Bryce denied the rumors, saying, “I’ll tell you right now, me and Riley are not dating.” Her current relationship status is unknown, hence we could assume that she is single.
Source - Instagram
Most of Hubatka’s earnings come from her social media presence as a content creator, modeling, brand collaborations, and merchandise.
On TikTok, the creator could potentially earn upwards of an estimated $9k per post, excluding brand-sponsored deals.
On Instagram, she could earn an estimated $8k for a brand-sponsored post.
On YouTube, her average earnings are around the $1k mark per video, excluding brand-sponsored deals, for which she could charge upwards of $2k per video.
She has worked as a model with several other brands such as Planet 21 and PepperMayo, but we currently do not know how much she could earn as a model, although we can safely assume that it would be a hefty sum.
Source - Instagram
Riley has associated herself with several top brands over her influencing career including, Glamour, Olive & June, Planet 21, and PepperMayo, among a whole lot others. We, unfortunately, do not have the figures to justify how much she could earn from these sponsored collaborations, but we can assume that the figures are a majority of what she earns as a social media content creator.
Riley also sells merchandise on her website as well as other third-party websites, like Fanjoy, Dribble, Shopify, and MrBeastShop, among others that are catered to her fans. A popular limited collection line of Riley’s press-on nail collaboration with Olive & June was sold out on introduction. We can speculate that Riley earns towards the 5-figure mark each year in sales.
Source - Instagram
It is currently unclear what Riley could have spent her earnings on, as she has managed to keep that under wraps. We can only assume that Riley would have invested in beauty and fashion products, like apparel and accessories, that she has showcased on her social media platforms.
Riley also runs a successful YouTube channel, which would require her to invest in audio and video equipment to create better quality content. This could include, lights, props, high-end cameras, sound recording equipment, audio, and video editing software, high-end machines to run these software, and other such subsidiaries that would enhance the content. She very actively produces content on short-form formats as well, which requires a different set of equipment.
Subsequently, Riley could also outsource her video creation duties to other professionals who could charge her a premium cost depending on the individual/team’s abilities. In turn, she could have also assembled a team to help create the content that she does, which could also include managing all of her social media interactions.
Riley would also have to spend on management fees as she is represented by Digital Brand Architects. She could spend a premium price as a fee for the company's management and logistics services, depending on the company and the number of celebrities/talents they have on its roster. We currently do not know how much she could spend on this.
Source - Instagram
A. Riley Hubatka’s net worth is courted to be an estimated $1 million.
A. Riley Hubatka stands at 5 feet 6 inches tall.
A. Riley Hubatka's siblings are Audrey, Lucy, and Lily Hubatka.
A. Yes. Riley Hubatka’s Snapchat username is “riley.hubatka”.
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