Tayler Holder

Tayler Holder is an American actor, singer, and social media influencer.

Holder rose to fame for his lip-sync videos on TikTok. He has amassed over 20 million fans on his TikTok account. His TikToks frequently involve short dance routines or comedic situations and he is also known for collaborating with other influencers on his posts. He also has a successful music career, traveling around the world, performing and meeting fans. In August 2018, he released his debut single “Fallback”.

Holder is best known for his portrayal of Luke in the drama television series “Dirt” (2018) and the American teen fantasy series “Total Eclipse” (2018). According to recent reports, Holder is soon to make his modeling debut and has been booked for several shoots. As of 2024, Tayler has collected over 5 million followers on Instagram, while his YouTube channel has over 1.74 million subscribers.

Tayler Holder started racing and competing in motocross at the age of 3. He had lived in Texas until he turned 18 and moved to Los Angeles, California to pursue a career in acting and music. Holder began his influencer journey in 2019, making mostly lip-sync TikToks and hanging around in Los Angeles with friends, often shirtless.

"Some people just follow me because I'm, quote-unquote, the hot guy. That's what they follow me for," Holder told Forbes in an interview. His growing popularity led to him becoming a part of the TikTok content collective Hype House in May 2020. During Holder’s time at the Hype House, he collaborated with the members there and made several videos.

One of his most popular Tik-Tok videos was ‘Do It Like Me Challenge’. He departed the house just five months later, saying in a video that there was no bad blood between him and his housemates, but he had "outgrown" the collective.

He then moved onto Triller and physically moved into the Triller Compound, a content collective owned by a TikTok competitor, the video-sharing app Triller. He became a founder at the Compound. Holder then moved out in late 2021. In a video made at the time, Holder cited restrictive rules as one of the primary reasons for leaving.

In addition to his success on TikTok, Holder began posting longer-form videos on YouTube, where he has over 1.8 million subscribers. He also has over 6 million Instagram followers, where he mostly posts selfies and other images of himself.

He released his first single titled Who I Am in the year 2017. He released his debut single "Fallback" in August 2018. On December 17, 2021, Holder posted a teaser video to his TikTok promoting his new endeavor, from lip-syncing to writing and performing his own music. "They don't follow me for music," he told Forbes. "You're almost starting at ground zero again whenever you're starting a music career because you have to build up a good music following."

In January, he released a series of singles, including his biggest hit "Never Was You," which has been viewed more than 600k times on YouTube. He also worked on songs like ‘Toes’ by DaBaby, ‘One Wish’ by Raj J, ‘Off the Wall’ by XXX Tentacion, and some other popular songs.

He also made his debut on the television screen with his appearance in the Brat series titled ‘Dirt’, where he portrayed the role of Luke. He has traveled around the world to collaborate with fellow social stars such as Lisa and Lena Mantler, Jai Waetford, Bryce Hall, and others. He often collaborates with Ayla Woodruff as well.

In 2022, Tayler Holder expanded his creative horizons by releasing new music, including singles inspired by his personal life and the different stages of love. This move into music marked a pivotal shift in his career as he sought to establish himself as a serious artist beyond his initial fame as a social media influencer. As of 2024, he has over 265,000 monthly listeners on Spotify, has released 10 singles in 2023 with three more in 2024.

Throughout 2023 and continuing into 2024, Holder has maintained his engagement with fans by producing lifestyle content on platforms like Instagram and YouTube, where he has 4.9 million and 1.74 million followers as of 2024, respectively. However, his main focus has remained on advancing his music career and putting out new songs.

Holder’s diverse background in entertainment, including his role as Luke in the online series "DIRT," has likely contributed to his adaptability as a performer. This acting experience, combined with his social media clout, has provided him with a unique foundation to navigate his entry into the music scene.

Tayler Holder’s net worth has kept his net worth private, with no official figures ever released to the public as of August 2024.

Holder’s dominance on social media is very evident with over 20 million TikTok followers, while on Instagram he has 6.1 million followers, and on YouTube, he has over 1.8 million subscribers.

Tayler Holder was born and raised in the small town of Alvarado, Texas to parents Monte and Wendy. He has a brother named Trever and a Pomeranian named Eli who has an Instagram account under the username “itslittleeli”. His favorite color is blue and his favorite fast-food place is Mcdonald's. His favorite hobbies include riding dirt bikes, playing sports, and hanging with friends.

He dated Charly Jordan from 2020 to 2021. He previously dated fellow social media star, Sommer Ray. His current relationship status is unknown and he is presumably single.

A YouTube video by Holder titled - “Dating My Best Friend For 24 HOURS”

A Tiktok promoting his upcoming song.

A hilarious Tiktok duet with a trending video.

A hilarious video with his brother and mother.

Another comedic video of Holder revealing his new hairstyle.