Josh Richards is a Canadian musician, actor, and social media influencer who is also the Chief Strategy Officer for the video platform Triller. He first became popular online as a high school freshman and amassed millions of followers on social media by the end of his schooling years. Richards is the co-founder of TalentX Entertainment as well as CrossCheck Studios, for which he teamed up with Hollywood actor Mark Wahlberg.
Source - Instagram
Josh joined the Sway House collective in Los Angeles in 2020, where he collaborated with fellow TikTok stars. He is known for his lip sync videos and his diss track “Still Softish,” which has millions of views on YouTube.
|Date Of Birth (Age)||January 31, 2002, 20 years old|
|Net Worth||<$5 million|
|Followers||Instagram - 6.8 million TikTok - 25.6 million YouTube - 2.28 million Twitter - 2 million|
Richards, at the age of 13, launched his first company- a hockey merchandise company called Berserk Hockey. He began his influencer journey at the age of 14 through musical.ly, now called TikTok, and ended up signing with a manager in 2017. He shared lip-sync videos as a high school freshman and quickly grew to become one of the app’s most-followed users. His first brand collaboration was with the shoe brand, “Call It Spring” in 2018. He was a guest VIP at the Rock Your Hair Tour event in Toronto in 2018. Currently, his posts often include dancing, lip-syncing, sports content, comedy, and sketches.
Josh became a member of the Sway House, a social media collective, also known as Sway LA. Some of TikTok’s biggest stars, including Bryce Hall, Anthony Reeves and more including Josh himself, lived in the physical Sway House in Los Angeles for several months. He eventually moved out of the house into an apartment of his own. Josh took a break from the group and its party lifestyle, and mentions that he “lost sight of why he moved to Los Angeles in the first place” by being caught up in the house’s activities. He officially left later that year to focus on his music career. In 2020, Josh announced he would start “transitioning away from TikTok due to data privacy concerns by their parent company ByteDance”, as reported in the LA Times. The creator moved to Triller, TikTok’s rival, where he was named Chief Strategy Officer in 2020.
Josh began acting in 2019 when he landed the role of Dillon in “Summertime Dropouts.” The year after, he appeared in a mini-series called “TikTok” and also played the role of Logan in “Brother’s Keeper.” In 2020, he signed with Warner Records hoping to explore the “uncharted waters” of the music industry. In March 2020, Richards released a diss track aimed at Lil Huddy titled, "Still Softish" featuring Bryce Hall. Josh also started his own clothing line called Buddy’s Hard. Since launching, he has also added a Black Lives Matter hoodie that donates all proceeds to charity.
Source - Instagram
Richards is the co-founder of TalentX Entertainment. Richards was the first artist to sign with TalentX in July 2020.He is also an investor, associating himself with a $15 million venture capital fund. Richards is also the co-founder of energy drink Ani Energy, and is also the chief strategy officer of Triller.According to a Forbes report published in January 2022, Richards earned an estimated $5 million in 2021 from his numerous sponsorship deals and business endeavors, making him the fourth highest-earning TikTok personality.More recently, he and his production company CrossCheck Studios signed deals with Amazon and STX Films.
Richards' net worth is courted to be an estimated $5 million according to Forbes. Most of Richards’s earnings come from his social media presence, brand deals, and business ventures. On TikTok, the creator could potentially earn upwards of an estimated $24k per post, excluding brand-sponsored deals. On Instagram, he could potentially earn upwards of an estimated $22k for a brand-sponsored post. On YouTube, his average earnings are around the $5K mark per video, excluding brand-sponsored deals, for which he could charge upwards of $20k per video.
In August 2020, Forbes reported Josh had made $1.5 million between summer 2019 and summer 2020, making him the fifth highest-paid TikToker in 2020. In 2020, Josh and Bryce Hall co-founded an energy drink venture called ‘Ani Energy’, which is now sold in supermarket chains like Target and Walmart. The sales figures for the brand are currently unknown.
Source - Instagram
In the same year, he and Hollywood actor Mark Wahlberg teamed up to found ‘CrossCheck Studios’. According to its website, CrossCheck Studios is a full-service production company, “specializing in Gen Z content creation, with a focus on becoming the premier venue for internet-native creators, with the mission to be the definitive, go-to producers for Gen-Z film and television content.” Recently, CrossCheck Studios struck deals with Amazon and STX Films. He also co-launched a fitness brand, with his Sway House peers called ‘Sway Fitness’. How much he earns from these ventures is currently unknown.
He is currently the advisor for brands like Unhide, Versus Game, FCF a.k.a Fan Controlled Football, and Pear Pop Official. He also serves as the Chief Strategy Officer of Triller. Josh also is the co-founder of TalentX, which is reportedly the largest TikTok production and management company today. He is also an investor, helping form an $18 million venture capital fund called ‘Animal Capital’. He is associated with business partner Michael Gruen and former Goldman Sachs investment banker Marshall Sandman on this venture. His current earnings from these ventures are currently unknown.
Richard’s dominance on social media is very evident with over 25.6 million TikTok followers as of June 2022. On Instagram he has 6.8 million followers, and on YouTube, he has 2.2 million subscribers. He occasionally uses Twitter where he has 2 million followers.
Source - Instagram
Josh Richards was born on January 31, 2002, in Ontario, Canada. He has a sister named Olivia and a brother named William. He moved to the USA in January 2020.
Josh dated fellow influencer, Nessa Barrett. The pair broke up in 2020 when they decided to take time to grow up after they had started to grow apart.
Richards has had public controversies as well. He had a public feud with Chase Hudson, a fellow TikTok star, known as Lil Huddy on social media. The feud started when rumors in 2020 that Chase had directly messaged Josh’s girlfriend, asking for explicit photos even though he was dating Charli D’Amelio at the time. Later, Josh released a diss track called “Still Softish” with fellow Sway House member Bryce Hall about Chase Hudson, adding that the track wasn’t just about this one incident. Further information on these events is currently unknown.
Chase and Josh are now friends, although Josh says he would never forget about what Chase did to him. He said that Chase would be welcome on Triller, as would his ex-girlfriend Nessa.
A video by Josh titled - “The guilt from this is enough for vecna to curse me”
A comedic video by Josh titled - “Gotta give love to the fans”
A dance video with Chloe Cherry.
Josh with his sibling, titled - “How tf she know all these lyrics & peace out Canada”
Josh playing hockey, titled - “Posting a draft cause I got nothing”
Richards's net worth is courted to be an estimated $5 million according to Forbes.
Most of Richards’s earnings come from his social media presence, brand deals, and business ventures.
Josh Richards was born on January 31, 2002, he is currently 20 years old.
Josh Richards began his influencer journey at the age of 14 through musical.ly, now called TikTok. He shared lip-sync videos as a high school freshman and quickly grew to become one of the app’s most-followed users.