One of the most popular genres of content on YouTube is Video Game Videos. A majority of these YouTube videos consist of gameplay videos, in which the YouTuber plays the game and provides commentary as it progresses. There is a wide variety of distinction in this category as YouTubers may include previews of upcoming video games, tips, and tricks for improving your skill and abilities for a particular game, game challenges, reviews of gaming products, and newly released video games, among numerous other formats.
Gaming YouTubers are often the crème de la crème when it comes to engagement and views, because of the demographics of the audience, who are largely young males who also happen to be the target audience for a platform like YouTube, and the ability to play with their favorite YouTubers.
This helps gaming YouTubers rake in a lot of sponsorships/revenue ever since live-streaming video games blew up and became a thing on YouTube, effectively breaking Twitch.TV’s monopoly over the industry in the West. A popular favorite for gaming YouTubers is Minecraft, owing to its easily moddable interface which allows players to express their creativity. They are over 1000 Minecraft channels on YouTube alone.
Currently, the most popular content creator in the YouTubing world is PewDiePie, and ever since his debut on the platform has found a lot of success, which has led to him diversifying his content, but is to this date associated with popularizing playing horror games live on streams or uploading his games horror and action video games under his Let’s Play series.